There are quite a few similarities between the sales process and courtship. During courtship, people are on their best behavior and present their best aspects to create a highly favorable impression. This may or may not be sustained as the relationship progresses, and all too often complete disillusionment follows.
To keep this disillusionment stage at bay, then the sellers must work hard to fulfill the promises they made to secure the contract while the buyers will have to put processes in place to make sure that the sellers deliver on their promises.
What the buyers can do before the contract is signed is what we wish to discuss here, with specific reference to sourcing from suppliers: whether it is people, material or services.
Finally, in selecting the best supplier for your needs, consider each supplier’s source of differentiation. Does the supplier claim to be the biggest, or the least expensive? Is the supplier offering a unique product or service not attainable elsewhere? How does the supplier’s value proposition and source of differentiation match with your priorities? What other factors are of importance to your company in selecting suppliers? The best supplier for you is the one that most closely aligns with your needs, and is most committed to satisfying those needs over an extended period of time.
Mail (will not be published) (required)
eight − 7 =
Thanks for Subscribing to DCR Blog.